[PDF.34xj] Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

[PDF.ky07] Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media

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 | #6992686 in Books |  2013-09-30 | Original language:English | PDF # 1 |  11.02 x.75 x8.50l,2.30 | File type: PDF | 326 pages

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||About the Author|Mei Wu is a founding member of the Department of Communication and the MA programme in Communication and New Media at the University of Macau, She specializes in media technology and communication studies. She has conducted a series of re

Social media and emerging internet technologies have expanded the ideas of marketing approaches. In particular, the phenomenon of the internet in China challenges the common perception of new media environments.

Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media presents case studies, textual analysis, media reviews, and in-depth interviews in order to investigate the Chinese pushing hand operation from the conceptual perspective...

You easily download any file type for your gadget.Internet Mercenaries and Viral Marketing: The Case of Chinese Social Media   |  Mei Wu. I was recommended this book by a dear friend of mine.

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